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Awesome tools for a motion designer's workflow

Design for Motion

Photoshop is an extremely powerful tool for motion design artists, helping you create photo-realistic styleframes to animating frame by frame. It’s a great program to have in your toolkit!

Wacom Tablet

A good graphic tablet makes all the difference for a motion design artist, especially when making complex storyboards and styleframes.

Adobe Photoshop

This book covers the essentials to learn motion graphics from typography to compositing and visual storytelling. It also has beautiful motion graphic examples!

Bring All The Elements Together In A Great Project

To create a great motion design project, you need to put all of the elements that you’ve learned in my motion graphics tutorials together. All of the various elements you’ve learned in my motion tutorials need to be brought into play to create a well-rounded and well-designed concept.

When someone hires you to provide motion graphics design services, they’ll have a final outcome in mind, and it’s your job as a graphic and motion designer to meet their brief. To achieve this, you need to follow all of the steps that I’ve already outlined in these motion tutorials and put them all together in a coherent way so that you can achieve your goal and keep your client happy.
So, what do you need to bear in mind when you get to work on your creative project?
You need to develop your own style and creative process, all the while keeping in mind the client’s brief and their brand voice. Don’t lose sight of the message that they want to convey and the way that they want to convey it, but don’t be afraid to explore your own creativity either. It’s your job as a motion design artist to take their project and run with it, generating exciting video concepts that will really resonate with the target audience while also impressing the client.
When you put everything that you’ve learned together, it’s time to present your concept to your client and demonstrate to them that you’re the right artist for the job.

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CONCEPT FOR MOTION DESIGN

If you don’t know what you’re trying to communicate through your video, how will it ever resonate with an audience? This is why coming up with a concept for your motion design is an essential first step in any project.

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